. Givenchy Unveils An NFT Collection With Artist Chito « JO LEE MAGAZINE

Vogue – After Dolce & Gabbana last September, it’s Givenchy ‘s turn to go digital. How? ‘Or’ What ? Through NFTs, these cryptographic tokens that are making the trend by allowing the wealthiest fashion lovers to afford coins available only online. Rarity and exclusivity therefore. For his new collection, Matthew M. Williams seizes the phenomenon and offers a limited line of dematerialized clothing. In total, he created 15 designs in the form of NFTs. The graphic prints are directly inspired by the spring 2022 collection designed with the Mexican artist Chito. A whole bunch of spray-painted subversive characters and symbols take over the rooms…

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